The Nation’s Leading Latino Advocacy Groups Launch PSA Encouraging Latinos to Vote

WASHINGTON, D.C. – Movimiento Hispano, a coalition of civil rights and labor organizations that include The League of United Latin American Citizens, the Hispanic Federation and the Labor Council for Latin American Advancement has launched a PSA urging Latinos to vote on Election Day. The coalition, which is focused on increasing Latino civic engagement and voter turnout, partnered with Lin-Manuel Miranda and the Tony Award-winning cast of Hamilton to produce this PSA. The coalition also collaborated with media partners including Comcast/NBCUniversal/Telemundo, Univision, and Cox Enterprises. Please click here to view the PSAs.

In addition to these PSAs, each organization has worked with its respective membership to register and urge Latinos to vote in this critical election. Latinos are poised to make a difference in the election if they actually turn out to vote.

“Much is at stake in this election. The result will determine how the Latino community is treated for the next ten years. Through working with our councils, LULAC has been mobilizing eligible Latino voters and registering them to vote across the country. This PSA will help remind Latinos that their vote can make a critical difference in the outcome of this election. We thank Lin-Manuel Miranda and the cast of Hamilton for their support and commitment to the Latino community,” said Brent Wilkes, National Executive Director, the League of United Latin American Citizens.

“With so much at stake for our community in these elections, there is simply nothing more important that we can be doing over the next two weeks than getting our people out to vote. These PSAs are a great gift in helping us have great success in doing just that. We are deeply grateful to Lin-Manuel Miranda and the cast of Hamilton for using their amazing talents and platform to give voice to our rallying cry: Vote, Mi Gente!” said Jose Calderon, President of the Hispanic Federation.

“We stand ready as a coalition and as a Latino community to raise our voices and insist that everyone be heard. The challenge and the stakes could not be clearer, and we are thrilled and grateful to see cultural workers joining us in this collective effort. We are confident that our solidarity can defy and overcome the challenges of vote suppression and intimidation, and restore our democracy,” said Hector Sanchez, Labor Council for Latin American Advancement.


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